The world's largest online travel agency by traffic and bookings. Part of Booking Holdings (NASDAQ: BKNG).
Authorities seized Booking.com's records after 15,000 hotels claimed inflated commission payments due to restrictive pricing rules.
Booking Holdings grew room nights 6% and revenue 16% in Q1 2026, though the Middle East conflict clipped an estimated two percentage points off growth. Adjusted EBITDA rose 19% to $1.3 billion.
Booking.com is now searchable and bookable through Claude, Anthropic's AI assistant, creating a new discovery channel for the platform's 28-million-property inventory.
Booking.com's 2026 Travel & Sustainability Report finds that 74% of travelers factor extreme weather risk into destination and timing choices, with one in three having canceled a trip in the past year due to climate disruption.
Booking.com's 11th annual Travel & Sustainability Report finds that Gen Z leads on stated intentions but Boomers consistently outperform younger travelers on concrete sustainable behaviors — from reducing waste to travelling off-peak.
Booking.com's 2026 Travel and Sustainability Report finds that Boomers and Gen X outperform younger generations on actual sustainable travel behavior, while 100 million room nights were booked at certified sustainable properties in 2025 — a demand signal properties can no longer ignore.
Booking.com confirms a data breach where hackers accessed customer data, including booking details, though financial info was not compromised.
A Dutch consumer group has initiated legal proceedings against Booking.com, challenging its practices under competition laws.
A 2025 traffic-based ranking of the world's 20 largest online travel agencies shows Booking.com in a league of its own — pulling 3 to 4 times the monthly visits of any competitor. We break down the rankings, the holding-group consolidation, and the regional champions still holding their own.
An Amsterdam court has ruled that German hotels have not yet proven Booking.com's pre-2016 price parity clauses restricted competition, handing the OTA a meaningful interim win and potentially undermining the damages case against it.
Booking.com research across 5,000 European hospitality professionals finds that 82% of employers consider digital literacy critical to their future — yet only 16% currently prioritize it in training, a gap that mirrors similar disconnects across sustainability, revenue management, and tech skills.
Booking.com's Smart Messenger and Auto-Reply, paired with recency-weighted review scoring, have quietly reshaped what it takes to rank. Here's what operators need to do.